All rationale firms and businesses aim to maximize their profits and the population of their target audience. The study of digital marketing shows us how to promote one’s brand and message. Traffic can come from multiple sources, but organic traffic can only come from the search engine and is calculated by an algorithm that is
When you make a Google search, you probably press on the first few links you see. In fact, more than 90% of users don’t venture past the first page of Google. Search Engine Optimization (SEO) is the procedure that websites use to improve the incoming website traffic from Google’s search engine results page (SERP). The
What is a Social Media Marketing Strategy? Social media marketing refers to the process of selling or promoting a brand, product, or service through social media platforms. A marketing strategy is like an extension that helps strengthen your entire business plan. Posting on a social media platform without an understanding of who your target audiences
What is SEO? SEO is short for ‘Search Engine Optimization, and it refers to the process of gaining website traffic through-natural search results in search engines. SEO focuses on improving a website’s ranking on the search engine results page. The higher a website ranks in the search results; the more people will be able to
Disclaimer: Investing is always risky, one should do their due diligence prior to making any investment decisions. GlobeSign’s articles are for information only and should not be used for investment decisions. What are NFTs and Cryptocurrency? NFT stands for non-fungible tokens, meaning the tokens are not convertible. An NFT is a digital asset that is
What is B2B E-commerce? B2B e-commerce, meaning business-to-business electronic-commerce, refers to the selling of goods or services between companies over an online sales platform. It is typically used to increase the efficiency and effectiveness of a product’s sales operations. Here are some of the different types of B2B e-commerce. Manufacturers A manufacturer is an individual
What is Website Traffic? The term website traffic corresponds to the number of viewers who visit a certain website. Views, also known as sessions, are commonly used as a way to measure website traffic. Website traffic is a standard method of evaluating an internet business’s abilities to attract clients. Why is Website Traffic Important? Website
What is The Metaverse? The word Metaverse is a combination of the Greek word Meta and the English word universe. Meta is commonly used as a prefix in Greek to imply “after” or “beyond. The metaverse is a digital universe represented by digital representations of people, places, and objects. In other words, it’s a “digital
What to consider when designing websites? Consider your website as if it were a physical business. If your store is cluttered and messy it will reflect on your business and the image of your company. So, when designing a website you must focus on its appearance, if your website is clean, easy to navigate, and
What is Digital Marketing? Digital marketing is a type of marketing that promotes products and services through search engines such as Google social media platforms such as Instagram and Facebook. Digital marketing is essential when it comes to promoting your brand and interacting with clients. A marketing channel consists of email marketing, social media marketing,
