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Digital Marketing

Difference Between B2B & B2C E-Commerce

What is B2B E-commerce? B2B e-commerce, meaning business-to-business electronic-commerce, refers to the selling of goods or services between companies over an online sales platform. It is typically used to increase the efficiency and effectiveness of a product’s sales operations. Here are some of the different types of B2B e-commerce. Manufacturers  A manufacturer is an individual

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What is The Metaverse

What is The Metaverse? The word Metaverse is a combination of the Greek word Meta and the English word universe. Meta is commonly used as a prefix in Greek to imply “after” or “beyond. The metaverse is a digital universe represented by digital representations of people, places, and objects. In other words, it’s a “digital

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Why is Digital Marketing Important for Small Businesses

What is Digital Marketing?  Digital marketing is a type of marketing that promotes products and services through search engines such as Google social media platforms such as Instagram and Facebook. Digital marketing is essential when it comes to promoting your brand and interacting with clients. A marketing channel consists of email marketing, social media marketing,

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Best SEO Practices: Keyword Strategy

What is SEO? As mentioned in our previous blog, Search Engine Optimization (SEO) is using keywords to optimize your website and improve your ranking on Google. In simpler words, Google bots scour the internet looking for relevant keywords every time a Google search is made. They rank their findings based on what they believe the

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Best SEO Practices: Title Optimization

What is SEO? Search Engine Optimization (SEO) is using keywords to optimize your website and improve your ranking on Google. In simpler words, Google bots scour the internet looking for relevant content every time a Google search is made. They look for quality, easy to understand content that uses the keywords when ranking the results.

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