Pay Per Click (PPC) Marketing
While adwords marketing such as pay-per-click (ppc) and cost-per-conversion (cpc) marketing can be quite expensive and needs to be managed more closely, it provides some quick wins for small and medium enterprises especially in the beginning while the organic seo is working its way up to bring the site on google’s top searches.
- Fastest way to get to the top of Search Engines and help test products and website conversion
- Facilitates planning retargeting campaigns
- Providing profit margins are not too low, paid marketing may help while SEO takes effect.