Social Media Marketing Toronto
Social Media is not just a trend but a necessity for staying relevant and connected.
If you are looking for a “5 Star Google Reviews” technical partner that you can trust with your Social Media Marketing, then look no further. GlobeSign has been providing result driven Social Media Marketing strategies and services for our clients across Canada and the US since 2008.
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Benefits of Choosing Our Toronto-based Social Media Marketing Agency
- Local Expertise
Our team is deeply familiar with the Toronto market’s intricacies, trends, and demographics, ensuring tailored strategies that resonate with the local audience. - Quick Response
Being in the same time zone enables swift communication and faster response times, enhancing collaboration and problem-solving. - Community Connection
We have established relationships within Toronto’s communities, providing unique insights and opportunities for localized marketing efforts. - Proven Track Record
Our agency has a successful history of delivering results for Toronto-based clients. Case studies showcase how we’ve boosted their brand visibility, engagement, and conversion rates within the local market. - Cultural Relevance
Toronto’s multicultural nature requires culturally sensitive approaches; our agency excels in creating campaigns that connect with diverse communities, as evidenced by our success stories.
Why Social Media Marketing in Toronto Matters
Social Media Marketing in Toronto is pivotal due to its profound impact on the local business landscape. With over 6 million residents, Toronto boasts a diverse and digitally engaged population, making social media an essential tool for brand visibility and audience engagement. Statistics reveal that Torontonians spend over 2 hours daily on social platforms, offering a substantial market reach. Moreover, the city’s multiculturalism marketing strategies resonate with various communities, presenting unique opportunities for creative campaigns. However, fierce competition and high consumer expectations pose challenges. Thus, mastering social media marketing in Toronto is essential, leveraging its potential to connect with an influential and wide customer base.
What Sets Globesign Apart?
Team-Based in Toronto
One of the key elements that sets us apart is our team’s physical presence in Toronto. We’re not just a remote agency; our experts are deeply rooted in the local Toronto community, which gives us a profound understanding of the city’s market trends.
Results-Driven Company
Globesign is a results-driven social media marketing company in Toronto through and through. We craft strategies and execute campaigns, and are dedicated to delivering tangible outcomes for our clients. Our focus is on achieving measurable results, whether it’s increased website traffic, higher conversion rates, or enhanced brand visibility.
Top Rated
Our reputation as a top-rated social media marketing agency in Toronto is a testament to our commitment to excellence. We’ve earned the trust and accolades of our clients by consistently delivering exceptional services.
Local Expertise, Global Perspective
While we are deeply rooted in Toronto, our vision extends beyond local borders. We bring a global perspective to our social media advertising strategies, drawing inspiration and best practices from around the world. This blend of local expertise and global insights allows us to create innovative and effective solutions that stand out in the ever-evolving digital landscape.
Client-Centric Approach
At Globesign, our clients are at the center of everything we do. We believe in building lasting partnerships based on trust, transparency, and open communication. Our client-centric approach means that we listen to your goals, understand your challenges, and tailor our social media marketing services to meet your specific needs.
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OUR SOCIAL MEDIA MARKETING SERVICES
Social Media Profile and Brand Management
Social Media Branding
Let Globesign help you discover your brand voice on social media. Whether you’re a startup establishing a digital footprint or an established brand aiming for a revamp, our strategies are tailored to fit your specific stage and goals.
Branding from Scratch – If you are starting from ground zero, our expert team will do a deep dive into understanding your vision, values, and aspirations.
Transforming Established Brands – For brands with an existing online presence, we bring a fresh new perspective to help you rejuvenate your online identity. We make sure your social media presence aligns with your overarching brand strategy.
Social Media Profile Creation
A solid social media strategy begins with professionally crafted social media profiles. We help elevate your company’s online presence by creating visually appealing social media accounts that resonate with your brand and captivates visitors at first glance. Our social media profile creation includes:
Consistent branding – We ensure everything from your username, profile picture, banner image, and bio reflects your brand.
Platform specific account creation – We understand that each social media platform is unique and has its own target audience. We adapt and optimize your profile based on the specifics for each platform, whether its Facebook, Instagram, Twitter, Tiktok or any other channel.
Monitoring & Reporting
Understanding your brand’s performance is paramount. With Globesign’s Monitoring & Reporting services, you’re not just getting numbers on a page. You’re gaining a strategic partner committed to keeping your brand at the forefront of the digital landscape, driven by data and steered by expertise.
Monthly Reports – Every month, we create comprehensive performance reports detailing key performance indicators (KPIs) such as reach, impressions, clicks, and more. This allows us to monitor what’s working and where we need to make improvements.
Adaptive Analytics – Beyond monitoring KPIs, we also analyze trends, adapt strategies, and make data-driven recommendations to keep your brand at the forefront of the digital landscape. This allows us to adapt your strategies in real-time, ensuring that your brand remains a step ahead of the curve
Transparent Communication – We pride ourselves on maintaining open channels of communication with our clients. Our reporting process is designed not just to inform but also to engage you in collaborative decision-making, ensuring that every step we take aligns perfectly with your vision.
Organic Strategy
Avoid the recurring costs of paid promotions and invest in building lasting relationships with your audience through authentic content.
Globesign’s organic social media strategy is all about fostering authentic connections without paid promotions and sponsored content. Our approach includes audience engagement, consistent branding, SEO and hashtag research and more.
Ready to cultivate genuine relationships and experience sustainable growth on social media? Reach out to GlobeSign today and discover the true potential of organic social media strategies.
Account Optimization
Simply having a social media account is not enough. Account optimization is crucial to truly connect with your audience. Are you looking to enhance your business’s social media portfolio? Sign up with Globesign today! Our account optimization includes:
Profile Integration – We interconnect your social media profiles and integrate them with your website to allow your audience to connect with your brand on their preferred social channel.
Transition to Business Accounts – We help convert your social media accounts into business accounts to give you access to valuable insights, analytics and advanced features which are tailored for businesses.
Keyword Optimization – Social media is like its own search engine and using the right keywords can amplify your visibility, increase engagement, and drive more targeted traffic to your profiles. Through our keyword research, we identify and integrate keywords that align with your brand and objectives. We incorporate these keywords into your bio and profile descriptions to increase the chances of your business showing up in platform specific searches.
Content Creation
In today’s fast-paced digital realm, content is not just the king; it’s the entire kingdom. At Globesign, we understand the profound impact of compelling content. We don’t just create posts; we craft experiences that resonate with your audience and personify your brand’s essence.
Industry Research – Through our in-depth industry research, we pinpoint what content resonates on each social media channel. This allows us to create tailored content that truly engages your audience.
Strategic Planning – We strategically think about the kind of content to create. For instance, if there’s a special event, holiday, or product launch coming up, we plan the content around it to make the most of the opportunity.
Social Media Calendar Creation – Our meticulously crafted social media calendars ensure that there is a steady flow of posts as consistent posting helps in maintaining visibility on social platforms.
Scheduling Posts
Timing is everything. It’s not just about what you post, but also when you post. At GlobeSign, we ensure that your brand maintains a commanding presence by strategically plan and schedule your content.
Consistency – Our dedicated team ensures that your brand’s voice resonates consistently by consistently scheduling content. This not only helps build brand presence but keeps your posts on the top of your followers feeds for maximum engagement.
Strategic Timing for Maximum Impact – We amplify your message’s reach and impact by scheduling the content at optimal times when your audience is most active and receptive.
Stress-Free Social Media Management – Let us handle the intricacies of post-scheduling so you can focus on your business. We are here to ensure that your social media platforms remain engaging and in-sync with your brand’s objective
Social Media Advertising
In the expansive realm of social media, while an organic approach is often the most cost-effective, it’s the synergy of organic and paid strategies that truly elevates a brand’s digital presence. Enter the world of precision-targeted Social Media Advertising with Globesign, where every cent spent is an investment in meticulously crafted, data-backed campaigns tailored just for you. GlobeSign’s approach to social media advertising includes everything from industry and audience research to monitoring and reporting.
Monitoring and Reporting
Regular monitoring is crucial at Globesign. We closely track the performance of your social media advertising campaigns and measure key metrics like click-through rates, conversion rates, and ROI. Our detailed reports provide actionable insights and recommendations, keeping you informed about the progress and the impact of your advertising efforts.
Industry and Audience Research
We begin by researching your industry and target audience to better understand your competitors, market trends, and audience preferences. This will eventually form the foundation of a tailored social media strategy that resonates with your specific niche.
Budget Allocation
We strategically allocate your advertising budget across various platforms and campaigns, ensuring that your resources are maximized. We focus on the channels and strategies that yield the best results for your goals, whether it’s lead generation, brand awareness, or sales.
Paid Ad Copies Designed
Our expert copywriters craft compelling ad copies that capture attention and convey your brand’s message effectively. Whether it’s a Facebook ad, Instagram promotion, or a Twitter campaign, our ad copies drive engagement and conversions.
A/B Testing
A/B testing is integral to our approach. We create multiple ad variations to analyze what resonates best with your audience. By continuously testing and optimizing elements like ad copy, visuals, and targeting parameters, we ensure your campaigns evolve and perform at their peak.
1. Social Media Strategy Tailored to the Toronto Market
We understand that Toronto, as a diverse and dynamic city, has unique trends and preferences. To address this, our social media strategy is customized to resonate with the local audience. We consider Toronto’s cultural nuances, trending topics, and local events to ensure that your brand’s messaging aligns seamlessly with what matters most to Torontonians.
2. Local Insights in Industry Research
Our approach is grounded in the incorporation of local insights. When conducting industry research, we delve into Toronto’s market-specific dynamics, understanding the competition and the demands of your target audience within the city. This allows us to position your brand effectively and create content that truly connects with Toronto residents.
3. Tailored Campaigns for Specific Cities/Communities across Toronto
Toronto is not a homogenous entity; it comprises diverse neighborhoods and communities, each having its own character and preferences. Our social media campaigns target these specific cities and communities within Toronto. Whether it’s Etobicoke, Scarborough, or downtown Toronto, our campaigns speak directly to the unique interests and needs of these local pockets, ensuring your brand resonates on a neighborhood level and across the entire Toronto landscape.
OUR SOCIAL MEDIA MARKETING
1. Intro to Social Media Profile Management
Our journey begins with understanding your unique business identity. We get to know your brand inside out so that we can craft a tailored social media strategy that fits like a glove.
2. Understanding of Business
We’re not just your average social media agency; we’re your partners in success. We understand your business, goals, and target audience. It’s like we’re joining your team but with a supercharged social media focus.
3. Social Media Calendar Preparation and Approval
Once we’ve got the lowdown on your business, we roll up our sleeves and start planning. We create social media calendars that outline what, when, and where we’ll be posting. And guess what? You get the final say – we want your complete approval to make sure it’s all on point.
4. Social Media Post Designing
Designing isn’t just our job; it’s our passion. We create stunning social media posts that reflect your brand’s essence. From eye-catching visuals to compelling copy, your posts will be the talk of the timeline!
5. Q&A Check
Quality is our middle name! Before anything goes live, we put it through a rigorous Q&A check. No typo or hiccup goes unnoticed, ensuring your posts are as flawless as can be.
6. Scheduling and Publishing
Timing is everything, and we’ve got it down to a science. We schedule your posts to go out at the perfect times to maximize reach and engagement. You just sit back and watch your social media presence soar.
7. Organic Marketing
We believe in genuine connections. Our organic marketing strategies focus on building relationships with your audience. No fake bots or shortcuts here; we’re all about real, lasting engagement.
8. Monthly Reporting
Curious about how your social media efforts are paying off? We’ve got you covered. Every month, we send you detailed reports on how your profiles are performing. You’ll see the numbers, the growth, and the impact of our efforts – all in one neat package.
So, that’s our social media marketing workflow in a nutshell. It’s not just business; it’s a partnership, and we’re here to make your brand shine online!
SOCIAL MEDIA ADVERTISING
Identification of Goals
First things first, let’s talk about your goals! What are you aiming for with your social media ads? More sales? Brand awareness? We need to know so we can make it happen.
Budgeting and Results Estimation
Money matters, and we’re here to make every dollar count. We’ll help you set a budget that aligns with your goals and give you a sneak peek at what results to expect.
Ad Copywriting
Words matter, and we’re word wizards. Our team will whip up a copy that grabs attention, tells your story, and gets people clicking.
Ad Designing
You know what they say, a picture’s worth a thousand words. Our designers will craft visuals that pop, making your ads stand out in the crowded social media landscape.
Setting Up Campaigns, Ad Sets, and Ads
Behind the scenes, we’ll set up your campaigns, fine-tune your ad sets, and create eye-catching ads. It’s like preparing the stage for a big show!
Setting Up Conversion Tracking and Pixel
Ever heard of magic pixels? We’ll sprinkle some on your website to track what happens after people click your ads. It’s essential to know what’s working.
A/B Testing
Time to experiment! We’ll test different ad variations to see what resonates best with your audience. It’s like finding the winning recipe for your secret sauce.
Review and Reporting
We won’t leave you hanging. We’ll keep a close eye on your ads, tweaking and optimizing as needed. And of course, we’ll send you regular reports so you can see the magic happening in real time.
COST OF CUSTOM MONTHLY SOCIAL MEDIA MARKETING PACKAGES
GlobeSign’s monthly social medial marketing plans vary from client to client since every company have specific goals and objectives. Our Social Medial Marketing packages are based on the following:
Get seen – The Essential Social Media Marketing Package
Starting at $499 / Month
- 1 Social Channel Managed
- Social Channel Account Creation
- Detailed Social Media Marketing strategy that includes target audience research, Competitive analysis and content analysis
- Social media audit
- Post Creation (8 to 10 posts per month)
- 2-3 posts per week
- Quarterly social media reporting
Get noticed – The Gold Social Media Marketing Package
Available Upon Request
- 2 social channels managed
- Social Channels accounts creation
- Detailed social media marketing strategy that includes target audience research, Competitive analysis and content analysis
- Social media audit
- Post creation (8-10 posts per month) per social channel managed
- 2-3 posts per week (on each social channel)
- quarterly social media reporting
Get attention – Advanced Social Media Marketing Package
Available Upon Request
- 3 or more social channels managed (you choose)
- Social Channels account creation
- Detailed social media marketing strategy that includes target audience research, Competitive analysis and content analysis
- Social media audit
- Post creation (8 – 10 posts per month)
- 2-3 posts per week (on each social channel)
- quarterly social media reporting
Custom Packages are available. Please contact us to discuss your specific social media needs.
Pay As You Go Marketing Plan
GlobeSign’s “Pay-As-You-Go” Social Media Marketing Plan is the perfect solution for clients who are hands-on with their social channels and maintain an in-house social media team. This flexible approach not only grants our clients access to top-notch services but also offers the advantage of keeping their monthly social media marketing expenditure in check.
With the “Pay-As-You-Go” plan, we provide essential services such as expert social media strategy and consulting to fine-tune their efforts. Our comprehensive social media audits identify areas for improvement and ensure alignment with industry best practices. Additionally, our team crafts social media posts that align with your brand identity and goals, empowering your business to maintain control over its social media while benefiting from our expertise on an as-needed basis.
SOCIAL MEDIA MARKETING PACKAGES FAQ
What is Social Media Marketing (SMM)?
Website Maintenance really means pro-active risk management. Regular website maintenance ensures all codes are running, Content Management System (CMS) is up to date, all security patches have been applied to secure sites against hack attacks, regular site back-ups have been taken, any malware and SQL injections are removed from the website, etc. etc.
What Should be my monthly Social Media Marketing budget?
Social Media investment vary from company to company, and it depends on responsibilities and tasks carried out by you or by GlobeSign, your Social Media Partner. Here are the main factors that help determine Social Media Marketing Investments per month:
- Number of Platforms Managed?
- Number of Posts Designed Per Month?
- Types of Post Designed per month?
- SEO Coordination
Does GlobeSign offers any bundled discount for multiple services?
GlobeSign offers special investment options for clients thar have multiple services with us such as Website Maintenance alongside with a more comprehensive digital marketing strategy that includes Search Engine Optimization (SEO) and Social Media Marketing (SMM).
Can I cancel my Social Media Marketing Plan at any time?
GlobeSign understands that our client’s business needs may change overtime and hence we allow cancelling or changing social media package. GlobeSign requires 3 months notice for all cancellations as our monthly plans are often invoiced quarterly.
Can I switch my social media marketing packages if my business needs change?
GlobeSign understands that our client’s business needs may change overtime and hence we allow changing maintenance packages. Any package upgrade can be accommodated right away with a pro-ration on the monthly package. Any downgrade of a monthly social medial package takes effect at a next billing cycle.
Can I switch maintenance packages if my business needs change?
GlobeSign understands that our client’s business needs may change overtime and hence we allow changing maintenance package. Any package upgrade can be accommodated right away with a pro-ration on the monthly package. Any downgrade of a monthly maintenance package takes effect at a next billing cycle.
How does Social Media billing work?
GlobeSign’s monthly Social Media Marketing plans are either invoiced quarterly or yearly depending on customers preference. For clients that have also signed up for website maintenance and for our digital marketing plans such as Search Engine Optimization (SEO) and or for Social Media Design and Marketing, all services can be combined and invoiced monthly. We try to be flexible and align our invoicing with our clients budgeting guidelines. Contact with us to discuss your specific invoicing needs.
Any incentives to pay annually for my Social Media Plans?
For those clients who would like to pay for their social media marketing annually, GlobeSign provides a discount equivalent to a “Free One Month” Social Media Support. Basically, clients get 12 months of Social Media management for the price of 11 months.
Top Social Media Marketing Company in Canada & in the US
GlobeSign is a Canadian company helping clients grow their revenues online using our Digital Marketing services including Search Engine Optimization (SEO), Social Media Marketing (SMM), AdWord (i.e.PPC , CPC) and Content Writing.
We keep up to date with the latest technology and trends, and we continue to provide best in class digital marketing solutions for our clients in Canada and in the US. When our clients outsource their digital marketing and website maintenance to us, they feel confident and quite relieved. This not only takes a lot of stress from their minds, but also allows them to focus on their businesses!